Product Announcements

Sony Announces Compact, Ultra-wide Angle, Large Aperture FE 14mm F1.8 GM Lens

Sony announces their 14th G Master lens – the FE 14mm F1.8 GM aimed at astro photography, interiors and landscape photography. Weighing in well under half the weight and a fraction the size of the Sigma FE 14mm F1.8 lens. The Sony FE 14mm F1.8 GM Lens features fast and accurate XD linear AF along […]

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Samyang Announces AF 24mm F1.8 FE Lens

Samyang announces the AF 24mm F1.8 FE lens ($499) with a new custom mode for astrophotography which will automatically focus on infinity. The lens features a new function titled “Custom Mode” with an “LED indicator” for astrophotography. The “Custom Mode” can be assigned to the newly-designed Focus Hold button. Once the user enters the custom

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Sony Announces FE 50mm F1.2 G Master Lens

Published: March 16, 2021 Sony Introduces 60th E-Mount Lens, FE 50mm F1.2 G Master lens delivering Superb Resolution, Exquisite Bokeh and High-performance Autofocus in a Compact and Lightweight Design SAN DIEGO, CA – March 16, 2021 – Today, Sony Electronics Inc. unveils the newest addition to its G Master full-frame lens series – the FE

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Sony Announces ECM-W2BT Wireless Microphone & ECM-LV1 Compact Stereo Lavalier Microphone

Sony ECM-W2BT Wireless Microphone and ECM-LV1 Compact Stereo Lavalier Microphone offer high-quality, stable audio recording for vloggers, YouTubers and video creators   SAN DIEGO, CA – March 9, 2021 – Sony Electronics Inc. today announced two new microphones with the launch of the Sony ECM-W2BT Wireless Microphone and ECM-LV1 Compact Stereo Lavalier Microphone . Wireless

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Profoto Announces Pro-11 2400 AirTTL Flash

Over the last few years, Profoto has constantly renewed its commitment to the professional studio photographer & rental studio by introducing innovative products and features designed around the studio shooter. This includes the D2 & D2i monolights designed to hold up to whatever commercial application you may have and AirX system to allow your phone

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