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B&H Releases New Payboo Card with Save the Tax or 12-Month Interest-Free Options

B&H Photo announces the launch of the New B&H Payboo Credit Card that offers cardholders the choice between ‘Save the Tax’ Instant Savings or up to 12-month Interest-Free promotional financing when you use the card for purchases at B&H. When you pay for your purchases with the new B&H Payboo …

Sony FX9 Firmware 3.00 Adds Improved Autofocus, Additional Control Options & Lens Support

Sony FX9 Firmware Update 3.00 adds improved autofocus, support for anamorphic lenses, B4 lens support and additional control options   Improved Touch-Tracking AF Next-gen autofocus …

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Sony Electronics Announces FX6 Cinema Camera Firmware Update 2.0

Sony FX6 firmware update version 2.0 coming later this month adds real time tracking AF, picture cache recording, bokeh control mode and more. LOS ANGELES, …

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Sony Xperia 5 III Smartphone Shipping Now in the United States

Sony Xperia 5 III is now shipping in the United States at a suggested retail price of $999.99 USD. Orders placed by February 27, 2022 …

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Save 55% Today on Gitzo Century Traveler Backpack

Gitzo Century Traveler Backpack | List Price $334.88 | Save 55% | Today Only $149.88 SAVE NOW! Deal Ends 11:59pm ET January 4, 2022

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Venus Optics Announces Loawa Argus 45mm F0.95 FE Lens

Venus Optics announces a new Full-Frame Laowa Argus 45mm f/0.95 FF ($799) offering a field of view that’s natural & appealing to human eyes. With …

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Mega Deal Zone Savings on Camera & Lens Accessories

Get Hundreds of Mega Deal Zone Savings on Camera & Lens Accessories SAVE NOW!

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Sony a7 IV Kits In Stock Now!

Sony a7 IV Kits are In Stock Now at B&H Photo | Adorama

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Adobe Lightroom & Camera Raw add Sony a7 IV Raw Support & FE 70-200 GM II Lens Profiles

December 2021 Updates for Adobe Lightroom and Camera Raw add Sony a7 IV Raw Support and Sony FE 70-200 GM OSS II Lens Profiles Latest …

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Today Only! Save $200 on Sigma 24-70mm F2.8 FE Lens

Sigma 24-70mm f/2.8 DG DN Art Lens for Sony E | List Price $1,099 | Save $200 | Today Only $899 SAVE NOW! Deal Ends …

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Sony a7C Firmware Update 1.20 Adds the USB Streaming & Video Animal Eye AF

Sony a7C Firmware Update 2.00 adds the USB Streaming and Animal Eye AF for video. As always, there are a few other other goodies in …

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Sony Releases a9 II Firmware Update 3.20 with support for FTP transfer in Active Mode

Sony a9 II Firmware Update 3.20 adds support for FTP transfer in Active Mode and improves overall stability. Applicable Model This information is for the …

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Sony Releases a1 Firmware Update 1.20 with support for FTP transfer in Active Mode

Sony Alpha 1 Firmware Update 1.20 adds support for FTP transfer in Active Mode and improves overall stability. Applicable Model This information is for the …

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