Sony Sweeps 2019 Lucie Technical Awards with Seven Wins

Sony sweeps 2019 Lucie Technical Awards with SEVEN Wins for Camera of the Year, Best Full-Frame Camera, Best Compact Camera/Fixed Lens Camera, Best Telephoto Prime Lens, Best Telephoto Zoom Lens, Best Memory Card & Achievement in Technical Innovation

Best Full-Frame Camera
Sony a7R IV

Best Compact Camera/Fixed Lens Camera
Sony RX100 VII

Best Telephoto Prime Lens
Sony FE 135mm F1.8 GM

Best Telephoto Zoom Lens
Sony FE 200-600mm F5.6-6.3 G OSS

Achievement in Technical Innovation 2019
Sony Real Time Tracking

Best Memory Card
Sony Tough 128GB SD Card

Camera of the Year 2018/2019
Sony a7R IV

Sony Announces FX30 4K Super 35 Cinema Line Camera for Future Filmmakers

September 28, 2022 No Comments

Sony FX30 ($1,798) leverages the power of a newly-developed APS-C sensor to provide content creators and aspiring filmmakers with a powerful, yet accessible cinema camera

Today Only! Save $200 on Gitzo Series 1 Carbon Fiber Traveler Tripod for Sony

September 20, 2022 No Comments

Save $200 Today on Gitzo Series 1 Carbon Fiber Traveler Tripod designed for Sony a1, a7 and a9 series cameras. Gitzo GK1545TA Series 1 Traveler

Sony Releases a1 & a7S III Firmware Updates

September 14, 2022 3 Comments

Alpha 1 Firmware 1.31 Sony releases Alpha 1 Firmware Update 1.31 which improves accuracy of Eye AF and improves overall stability. Applicable Model: This information