[booberry”_blank” style=”” class=”btn_red” link=”http://www.bhphotovideo.com/c/buy/0/Ntt/Zeiss+Touit+Lens/mnp/918/mxp/919/N/0+35/BI/6784/KBID/7355″ target=”_blank” rel=”external nofollow”>SPECIAL DEAL: SAVE $800 ON ZEISS TOUIT 32MM/F1.8 + 12MM/F2.8 LENS COMBO

Here’s a fascinating look at the exacting manufacturing process by which Carl Zeiss’ new Touit lenses are made for Sony NEX and Fuji-X-series cameras. Now that’s what I call “white glove service”…

Want to know more? Here’s Dr. Michael Pollmann, program manager for consumer lenses at ZEISS, talking about the optical design of the new Touit lens family.

SPECIAL DEAL: SAVE $800 ON ZEISS TOUIT 32MM + 12MM LENS COMBO