Final Week! Sony USA Spring Trade-In Deals & Instant Savings End 3/30/19

Trade-in and Save on Sony Mirrorless Cameras

$500 Instant Rebate + $500 Trade-In Bonus + Your Trade-in Value on Sony a9 Mirrorless Camera
$200 Instant Rebate + $300 Trade-In Bonus + Your Trade-in Value on Sony a7R III Mirrorless Camera
$200 Instant Rebate + $200 Trade-In Bonus + Your Trade-in Value on Sony a7R II Mirrorless Camera
$200 Instant Rebate + $200 Trade-In Bonus + Your Trade-in Value on Sony a7S II Mirrorless Camera
$200 Trade-In Bonus + Your Trade-in Value on Sony a7 III Mirrorless Camera (Body only)
$200 Trade-In Bonus + Your Trade-in Value on Sony a7 III Mirrorless Camera with 28-70mm Lens

$250 Trade-In Bonus + Your Trade-in Value on Sony FE 16-35mm f/2.8 GM Lens
$250 Trade In Bonus + Your Trade-in Value on Sony FE 24-70mm f/2.8 GM Lens
$300 Trade-In Bonus + Your Trade-in Value on Sony FE 70-200mm f/2.8 GM OSS Lens
$100 Trade-In Bonus + Your Trade-in Value on Sony FE 50mm f/1.4 ZA Lens
$200 Trade-In Bonus + Your Trade-in Value on Sony FE 85mm f/1.4 GM Lens

START YOUR TRADE-IN!

Trade-in and Save on Sony 4K Camcorders and Pro Camcorders

$1,000 Trade-In Bonus + Your Trade-in Value on Sony FS7 II 4K XDCAM with 18-110mm Zoom Lens
$750 Trade-In Bonus + Your Trade-in Value on Sony FS7 II 4K XDCAM Super 35 Camcorder
$350 Trade-In Bonus + Your Trade-in Value on Sony FS5 II 4K XDCAM with 18-105mm Zoom Lens
$300 Trade-In Bonus + Your Trade-in Value on Sony FS5 II 4K XDCAM Super 35 Camcorder
$250 Trade-In Bonus + Your Trade-in Value on Sony FDR-AX700 4K Camcorder
$150 Trade-In Bonus + Your Trade-in Value on Sony FDR-AX100 4K Ultra HD Camcorder

START YOUR TRADE-IN!

Instant Rebates on Sony FE Lenses

SAVE $50 on Sony FE 12-24mm f/4 G Lens
SAVE $100 on Sony FE 16-35mm f/4 ZA OSS Lens
SAVE $50 on Sony FE 24-70mm f/4 ZA OSS Lens
SAVE $50 on Sony FE 24-240mm f/3.5-6.3 OSS Lens
SAVE $50 on Sony FE PZ 28-135mm f/4 G OSS Lens
SAVE $25 on Sony FE 28mm f/2 Lens
SAVE $100 on Sony FE 35mm f/1.4 ZA Lens
SAVE $50 on Sony FE 35mm f/2.8 ZA Lens
SAVE $100 on Sony FE 50mm f/1.4 ZA Lens
SAVE $50 on Sony FE 55mm f/1.8 ZA Lens
SAVE $50 on Sony FE 50mm f/2.8 Macro Lens
SAVE $100 on Sony FE 70-200mm f/4 G OSS Lens
SAVE $50 on Sony FE 70-300mm f/4.5-5.6 G OSS Lens
SAVE $25 on Sony FE 85mm f/1.8 Lens
SAVE $100 on Sony FE 90mm f/2.8 Macro G OSS Lens

Instant Rebates on Sony APS-C E-Mount Lenses

SAVE $50 on Sony E 10-18mm f/4 OSS Lens
SAVE $100 on Sony E 16-70mm f/4 ZA OSS Lens
SAVE $25 on Sony E 16mm f/2.8 Lens
SAVE $25 on Sony E PZ 18-105mm f/4 G OSS Lens
SAVE $100 on Sony E 18-135mm f/3.5-5.6 OSS Lens
SAVE $50 on Sony E 18-200mm f/3.5-6.3 OSS Lens
SAVE $50 on Sony E 18-200mm f/3.5-6.3 OSS LE Lens
SAVE $50 on Sony E PZ 18-200mm f/3.5-6.3 OSS Lens
SAVE $50 on Sony E 20mm f/2.8 Lens
SAVE $100 on Sony E 24mm f/1.8 ZA Lens
SAVE $25 on Sony E 30mm f/3.5 Macro Lens
SAVE $25 on Sony E 35mm f/1.8 OSS Lens
SAVE $25 on Sony E 50mm f/1.8 OSS Lens

Elliott Erwitt in the living room of his New York apartment in 2014

Remembering Elliott Erwitt (1928–2023)

December 4, 2023 1 Comment

As a high school photographer thirsting for knowledge, I came across a wonderful series of books from the Masters of Contemporary Photography. I started with

Sony Electronics Announces Custom Gridline License for Alpha Cameras

November 29, 2023 No Comments

SAN DIEGO – Nov. 28, 2023. Today, Sony Electronics announces a new custom gridline license planned for the Alpha 7 IV in March 2024 onward,

Sony-Associated-Press-In-Camer-Authenticity-Technology

Sony and Associated Press Advance In-Camera Authenticity Technology

November 21, 2023 1 Comment

New In-Camera Signature Solution Attaches Digital Certificate to Photos at the Point of Capture to Certify Legitimacy SAN DIEGO – Nov. 21, 2023 – Today,