Sony FE 24-70mm f/2.8 GM II Lens Available for Pre-Order NOW!

This refined take on the fast aperture standard zoom, the Sony FE 24-70mm f/2.8 GM II is not only smaller and lighter than the previous generation, it also features a variety of optical, focusing, and handling upgrades that make this the most well-rounded G Master zoom to date.

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Order Sony FE 24-70mm F2.8 GM II from B&H Photo | Amazon | Adorama

Tamron Officially Releases 70-180mm f/2.8 Di III VC VXD G2 Lens

September 14, 2023 No Comments

The second-generation Tamron 70-180mm f/2.8 Di III VC VXD G2 Lens ($1,299) designed for full-frame Sony E-mount cameras, expands the capabilities of its mid-range telephoto

Sony Announces CineAlta BURANO 8K Digital Motion Picture Camera

September 12, 2023 No Comments

Sony VENICE has a new baby brother, designed for the high mobility so often required for solo shooting. Sony’s new CineAlta BURANO 8K Digital Cinema

Sony Announces ILX-LR1 Ultra-Lightweight E-mount Industrial Camera

September 6, 2023 No Comments

Just in case you thought the recently announced a7C R was as small as you could fit a 61 megapixels full-frame sensor, Sony takes it