Sony Announces a7 V with Advanced AI Subject Recognition & Speeds up to 30 FPS

Published: December 2, 2025

SAN DIEGO. Dec. 2, 2025 – Sony Electronics introduces the Alpha 7 V ($2,899), the highly anticipated fifth generation in the popular Alpha 7 Full-frame mirrorless line-up, powered by the newly developed partially stacked Exmor RS™ CMOS image sensor with approximately 33.0 effective megapixels. The new image processing engine BIONZ XR2™¹ incorporates the AI processing unit functions of the latest AlphaTM series. Through these innovations, the Alpha 7 V delivers a significant performance boost across every aspect of imaging, from Real-time Recognition² AF (Auto-Focus) to Real-time Tracking³, speed, stable color accuracy, still capture, and video versatility.

Additionally, Sony launches the FE 28-70mm f/3.5-5.6 OSS II (SEL28702), a Full-frame compatible, compact and lightweight standard zoom lens that supports the Alpha 7 V’s high-speed continuous shooting.

“The Alpha 7 V resets expectations on what an all-around Full-frame camera can achieve,” said Yang Cheng, Vice President of Imaging Solutions, Sony Electronics Inc. “By evolving autofocus intelligence, color science, and system responsiveness, we’re enriching our expanding lineup with a powerful new option that provides creators with an advanced tool capable of keeping up with their creativity and bringing them one step closer to achieving their dreams.”

AI-Powered Performance Boosts

Sony Alpha 7 V integrates the AI processing unit into the BIONZ XR2 engine, delivering a substantial leap in autofocus speed, accuracy, and reliability. The Alpha 7 V has up to 30% improvement⁴ in Real-time Recognition AF that instantly recognizes targeted subjects and continues to capture them with high precision. With 759 phase-detection points and up to 94% frame coverage, the camera ensures precise subject tracking across nearly the entire image area, even in challenging low-light conditions down to EV -4.0⁵.

High-resolution RAW processing is now supported through Imaging Edge Desktop application⁶ for unparalleled post-production flexibility.

No compromise High-speed Continuous Shooting

The combination of a partially stacked Exmor RS™ CMOS image sensor with approximately 4.5 times faster⁷ readout speed increased and the BIONZ XR2™ processor results in high image quality with minimal distortion.

Additionally, high-precision tracking with up to 60 times AF/AE calculations per second and blackout-free continuous shooting up to 30 fps⁸ with AF/AE tracking⁹ ensures no missed opportunities even with fast-moving subjects moving in complex patterns, such as in wildlife and sports photography. Even during 14-bit RAW shooting, it achieves high-speed continuous shooting at up to 30 fps with AF/AE tracking.

The Pre-Capture function¹⁰, which can record up to 1 second before the shutter is pressed, captures decisive moments even with subjects whose movements are difficult to predict, such as pets and sports.

Outstanding Still Image Performance

Engineered for maximum creative control, the Alpha 7 V achieves up to 16 stops of dynamic range¹¹, ensuring remarkable tonal detail across highlights and shadows. Even in scenes with extreme contrast, it expresses natural and smooth gradations from dark to bright areas.

The newly introduced AI-driven Auto White Balance (AWB) leverages advanced scene analysis for consistent color rendering and uses light source estimation through deep learning technology. By automatically identifying the light source in the shooting environment with high precision and adjusting to appropriate color tones, it enables natural and stable color reproduction, resulting in more faithful colors and reducing post-production workload.

Versatile Video Capabilities

Expanding creative possibilities for hybrid creators, the Alpha 7 V introduces additional 4K recording modes, including 7K oversampled 4K 60p recording¹² available in full-frame mode and 4K 120p¹³ recording in APS-C /Super 35mm mode, delivering rich, detailed footage with exceptional flexibility in editing.

Full pixel readout without pixel binning enables highly detailed video recording, down to the finest details.

The image stabilization features Dynamic Active Mode¹⁴, enabling smooth and stable video expression even when handheld. Users can enjoy high-quality video recording in a wide range of scenes, from vlogs and creative productions to capturing family memories.

The camera also features an Auto Framing function that automatically maintains optimal composition of subjects during recording through AI-powered subject recognition. This enables stable composition video recording in various scenes.

New in-camera noise reduction and improved internal mic functionality¹⁵ ensures high-quality audio recording by reducing steady background noises, minimizing interference, and maintaining natural sound.

Enhanced Operability and Usability

Designed with efficiency in mind, the Alpha 7 V offers Wi-Fi® 6E GHz compatibility¹⁶ for high-speed, stable wireless transmission, along with dual USB Type-C® ports for improved workflow and flexibility.

Vertical format support and an adjustable electronic shutter sound make shooting adaptable across diverse environments.

The 4-axis multi-angle monitor combines tilt and vari-angle design, offering unrestricted horizontal and vertical adjustment for greater shooting freedom. A better finger fit on the grip provides improved comfort, stability, and control during extended sessions.

Built for Reliability

The Alpha 7 V features upgraded power management and enhanced stamina performance, enabling longer shooting sessions without interruption. A new Monitor Low Bright mode extends battery life¹⁷ even further, while improved thermal management supports extended¹⁸ 4K recording with uncompromised quality, approximately 630 shots when using the viewfinder, per CIPA standards.

FE 28-70mm f/3.5-5.6 OSS II – The All-Around Lens

Compact, lightweight, and engineered for speed, the FE 28-70mm f/3.5-5.6 OSS II ($449) is designed to fully leverage the continuous shooting¹⁹ capabilities of the Alpha 7 V sensor. When combined with compatible cameras, this new lens offers up to 120 fps AF/AE tracking²⁰, continuous shooting, seamless body-lens coordinated image stabilization, AF available even during zooming, and built-in breathing compensation support. From dynamic action shots to fast-paced events or high-quality video capture, this lens delivers smooth, dependable responsiveness and flexibility.

Social Responsibility

Aligned with Sony’s ambitious ‘Road to Zero’ initiative, this product supports the company’s vision for achieving a zero environmental footprint by 2050. The Sony Group’s manufacturing facilities for imaging products, including the Alpha 7 V and FE 28-70mm f/3.5-5.6 OSS II, operate at 100% renewable energy. The packaging uses Sony’s proprietary environmentally friendly Original Blended Material²¹ instead of plastic²².

Pricing and Availability

The Alpha 7 V body will be available by the end of December 2025 for approximately $2,899 USD and $3,699 CAD. The Alpha 7 V with SEL2870-kit will be available in February 2026 for approximately $3,099 USD and $3,899 CAD. The FE 28-70mm f/3.5-5.6 OSS II will be available in February 2026 for approximately $449 USD and $599 CAD. They will be sold directly through Sony and at a variety of Sony’s authorized dealers throughout North America.

Order Sony a7 V from B&H Photo | Sony
Order FE 28-70mm f/3.5-5.6 OSS II from B&H Photo | Sony

Notes:

¹ Bionz XR Two.
² Available subject settings are: AUTO, Human, Animal/Bird, Animal, Bird, Insect, Car/Train, and Airplane. Subject types other than the type specified may be erroneously recognized in some cases.
³ [Tracking] in the menu.
⁴ The 30% improvement is a value from Sony’s internal measurement comparing the eye recognition performance for human eye with the real-time Eye AF of the Alpha 7 IV.
⁵ AF-S, ISO 100 equivalent, F2.0 lens.
⁶ The latest version of Imaging Edge Desktop is required. Download Creators’ Cloud Web page. Network services, content, and operating system and software subject to terms and conditions and may be changed, interrupted or discontinued at any time and may require fees, registration and credit card information.
⁷ Compared to the Alpha 7 IV. Based on Sony measurement conditions.
⁸ When using the electronic shutter. [Hi+] continuous shooting mode. A software update may be required for some lenses. See Sony’s support web page for information on compatible lenses
⁹ When using electronic shutter, based on Sony measurement conditions. Continuous shooting speed may decrease depending on shooting conditions. When focus mode is set to AF-C, continuous shooting speed varies depending on the attached lens. For details, please check the lens compatibility information support page.
¹⁰ Still image shooting only.
¹¹ Applicable only in mechanical shutter mode.
¹² When [4K angle of view Priority] is ON.
¹³ When [4K Angle of View Priority] is ON.
¹⁴ Angle of view is reduced more than in Active Mode. Clear Image Zoom is not available when using Dynamic active Mode. Maximum ISO sensitivity is ISO25600.
¹⁵ The effectiveness of reducing lens power zoom noise varies depending on the type of lens used. Even with the setting turned on, it may take some time for the noise reduction function to take effect.
¹⁶ 5 GHz/6 GHz communication may be restricted in some countries and regions. Requires compatible wireless network.
¹⁷ Actual performance varies based on settings, environmental conditions, and usage.
¹⁸ 4K recording time @ 25 deg is approximately 90 min; 4K recording time @40deg is approximately 60 min.
¹⁹ Up to 30 fps AE/AF tracking.
²⁰ For compatible cameras, please refer to the support information.
²¹ Paper material made from bamboo, sugarcane fibers, and post-consumer recycled paper.
²² Excluding materials used in coatings and adhesives.

Specs

Lens Mount: Sony E
Sensor Resolution: Actual: 34.1 Megapixel / Effective: 33 Megapixel (7008 x 4672)
Image Sensor: 35.9 x 23.9 mm (Full-Frame) Partially Stacked CMOS
Image Stabilization: Sensor-Shift:
ISO/Gain Sensitivity: Native in Manual Mode: 100 to 51,200 (50 to 204,800 Extended) / Native in Auto Mode: 100 to 12,800
Video: Native in Manual Mode: 100 to 51,200 (100 to 102,400 Extended) / Native in Auto Mode: 100 to 51,200
Internal Recording
UHD 4K (3840 x 2160) at 23.98/25/29.97/50/59.94 fps
UHD 4K (3840 x 2160p) at 100/120 fps
1920 x 1080 at 200/240 fps
*Sensor Crops Video
Video Output: 4:2:2/4:2:0 8/10-Bit via HDMI
UHD 4K (3840 x 2160p) at 23.98/25/29.97/50/59.94 fps
1920 x 1080p at 23.98/50/59.94 fps
1920 x 1080i at 50/59.94 fps
Media/Memory Card Slot: Slot 1: CFexpress Type A / SDXC (UHS-II) | Slot 2: SD/SDHC/SDXC (UHS-II)
Video I/O: 1x HDMI Output
Audio I/O: 1x 1/8″ / 3.5 mm TRS Stereo Headphone Output | 1x 1/8″ / 3.5 mm TRS Stereo Microphone Input
Power I/O: 1x USB-C Input
Other I/O: 1x USB-C (USB 3.2 / 3.1 Gen 2) Data Input/Output
Wireless: Wi-Fi 6 (802.11ax) / Bluetooth 6.0
Display Type: 4-Axis Tilting 3.2″ Touchscreen LCD
Battery: 1x NP-FZ100 Rechargeable Lithium-Ion, 7.2 VDC, 2280 mAh (Included) • Approx. 750 Shots
Built-In ND Filter: No
Capture Type: Stills & Video
Exposure Control: Shutter Type
Mechanical Focal Plane Shutter and Electronic Rolling Shutter
Electronic Shutter: 1/16000 to 30 Seconds
Mechanical Shutter: 1/8000 to 30 Seconds
Movie Mode: 1/8000 to 1/4 Second
Bulb/Time Mode: Bulb Mode
ISO/Gain Sensitivity
Photo Native in Manual Mode: 100 to 51,200 (50 to 204,800 Extended) | Native in Auto Mode: 100 to 12,800
Video Native in Manual Mode: 100 to 51,200 (100 to 102,400 Extended) | Native in Auto Mode: 100 to 51,200
Metering Method: Center-Weighted Average, Highlight Weighted, Multi-Zone, Spot
Exposure Modes: Aperture Priority, Manual, Program, Shutter Priority
Exposure Compensation: -5 to +5 EV (1/3, 1/2 EV Steps)
Metering Range: -3 to 20 EV
White Balance: 2500 to 9900K
Presets: ATW, AWB, Auto, Cloudy, Color Temperature, Color Temperature Filter, Custom, Daylight, Flash, Fluorescent (Cool White), Fluorescent (Day White), Fluorescent (Daylight), Fluorescent (Warm White), Incandescent, Shade, Underwater
Continuous Shooting
Up to 30 fps at Maximum Resolution for up to 95 Frames (Raw) / 185 Frames (JPEG)
Up to 10 fps at Maximum Resolution for up to 10,000 Frames (Raw, JPEG)
Interval Recording: Yes
Self-Timer: 2/5/10-Second Delay
Still Image Capture
Aspect Ratio: 1:1, 3:2, 4:3, 16:9
Image File Format: HEIF, JPEG, Raw
Bit Depth: 14-Bit
Video Capture Internal Recording:
UHD 4K (3840 x 2160) at 23.98/25/29.97/50/59.94 fps
UHD 4K (3840 x 2160p) at 100/120 fps
1920 x 1080 at 200/240 fps
*Sensor Crops Video
Video Output: 4:2:2/4:2:0 8/10-Bit via HDMI
UHD 4K (3840 x 2160p) at 23.98/25/29.97/50/59.94 fps
1920 x 1080p at 23.98/50/59.94 fps
1920 x 1080i at 50/59.94 fps
Fast-/Slow-Motion Support: Yes
Gamma Curve: HDR-HLG, S Cinetone, Sony S-Log 3
Recording Limit: No
IP Streaming: No
Built-In Microphone: Stereo
Audio Recording: 4-Channel 24-Bit
Media/Memory Card Slot: Slot 1: CFexpress Type A / SDXC (UHS-II) | Slot 2: SD/SDHC/SDXC (UHS-II)
Internal Storage: No
Video I/O: 1x HDMI Output
Audio I/O: 1x 1/8″ / 3.5 mm TRS Stereo Headphone Output | 1x 1/8″ / 3.5 mm TRS Stereo Microphone Input
Power I/O: 1x USB-C Input
Other I/O: 1x USB-C (USB 3.2 / 3.1 Gen 2) Data Input/Output
Wireless: Wi-Fi 6 (802.11ax) / Bluetooth 6.0
Mobile App Compatible
Yes: Android & iOS
App Name: Creators’ App
Functionality: Access Stored Files, Adjust Settings, Remote Control, Setup
Global Positioning (GPS, GLONASS, etc.)
GPS: *Via Connected Smartphone
Monitor Display Type: 4-Axis Tilting 3.2″ Touchscreen LCD
Resolution: 2,095,104 Dot
Viewfinder Type: Electronic (OLED)
Size: 0.5″
Resolution: 3,680,000 Dot
Eye Point: 23 mm
Coverage: 100%
Magnification: Approx. 0.78x
Diopter Adjustment: -4 to +3
Focus Type: Auto and Manual Focus
Focus Mode: Continuous-Servo AF, Direct Manual Focus, Manual Focus, Single-Servo AF, Subject Tracking (Auto-Tracking/Animals/Birds/Eyes/People/Vehicles)
Autofocus Points
Phase Detection: 759
Contrast Detection: 425
Autofocus Sensitivity: -4 to +20 EV
Built-In Flash/Light: No
Flash Modes: Auto, Fill Flash, Hi-Speed Sync, Off, Rear Sync, Red-Eye Reduction, Slow Sync
Maximum Sync Speed: 1/250 Second
Flash Compensation: -3 to +3 EV (1/3, 1/2 EV Steps)
Dedicated Flash System: TTL
External Flash Connection: Shoe Mount
Battery: 1x NP-FZ100 Rechargeable Lithium-Ion, 7.2 VDC, 2280 mAh (Included) • Approx. 750 Shots
Shoe Mount: 1x Intelligent Hot Shoe
Tripod Mount: 1x 1/4″-20 Female (Bottom)
Materials: Magnesium Alloy
Operating Conditions: 32 to 104°F / 0 to 40°C
Storage Conditions: -4 to 131°F / -20 to 55°C
Dimensions (W x H x D): 5.1 x 3.8 x 2.8″ / 130 x 96 x 72 mm
Weight: 1.5 lb / 695 g (With Battery, Recording Media)

Order Sony a7 V from B&H Photo | Amazon | Sony
Order FE 28-70mm f/3.5-5.6 OSS II from B&H Photo | Sony

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