Clearing out all the distractions from a photo is often more important than what you put in. Remove everything that draws your eye away from the essence of the image.
Clear the clutter. Eliminate the extraneous. Keep It Simple Stupid!
When Forbes assigned me to shoot Don King, art director Bob Mansfield’s directions consisted of two words: “Think cover.”
I knew I had to bring back a bold, eye-catching image if I wanted to land the cover and figured that nothing could be more eye-catching on the cover of a business magazine than King’s signature hair.
We kept the shot simple. With Don sitting in profile, I back-lit him from both sides with a pair of Profoto Acute 2 strobe heads fitted with Profoto 12″ Magnum reflectors to rim light his face and make his hair glow. (Click to Enlarge)
Then I lit his face from the front with Profoto Acute 2 Ring Flash. (Click to Enlarge)
Right before we shot, Don did his part, combing through his hair to make it stand up.
So… Did Don make the cover?
ABSOLUTELY!
I love it when a great plan comes together…
Gear List:
(3) Profoto Acute 2 2400 Pack
(2) Profoto Acute 2 Strobe Heads
(2) Profoto 12″ Magnum reflectors
(1) Profoto Acute 2 Ring Flash
(2) Avenger 11.5′ Baby Alu Stand 35 with Leveling Leg
(4) Pocket Wizard Plus III Transceivers

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