Blog

Sony Releases a7S III Firmware Update 5.01

Published: June 21, 2026 Sony a7S III Firmware Update 5.01 fixes an issue where part of the green frame indicating the AF status was not displaying properly when using the Expand Spot feature and also improves the overall operational stability of the camera Applicable Model ILCE-7SM3 Benefits and Improvements • ...

June 21, 2026

Lens Announcements

Sigma Announces 300-600mm F4 DG OS Sports Lens

Published: February 24, 2025 Sigma 300-600mm F4 DG OS Sports Lens ($5,999) combines the reach, speed and optical quality of a super-telephoto prime with the ...

Written by

Brian Smith

Blog

Best Webcam for YouTube Reaction Videos (2026 Guide)

Starting a reaction channel sounds easy—just hit record and react, right? Not really. The truth is, if your face looks blurry, dark, or laggy, people ...

Written by

Brian Smith

Sony-Creators-App-Upload-Lightroom-Google-Drive

Software & Firmware

Sony Creators’ Cloud Adds Direct Transfer to Google Drive or Adobe Lightroom

Published: February 4, 2025 Sony updates Creators’ Cloud, enhancing Creators’ App to streamline content management for creators with new automated cloud transfer options. Based on ...

Written by

Brian Smith

Deals

Lowest Price Ever on Sony Alpha 1 in Latest Sony Deals

Published: January 31, 2025 Get the Lowest Price Ever on Sony Alpha 1 and many more savings in the latest Sony Deals on Cameras and ...

Written by

Brian Smith

Photo Gear

Sony FDA-EP21 Eyepiece Compatibility List

Published: January 21, 2025 The new deeper Sony FDA-EP21 Eyepiece included with Alpha 1 II is compatible with the following Sony cameras: Alpha 1, Alpha ...

Written by

Brian Smith

Software & Firmware

Coming Soon! Sony Alpha 1, Alpha 1 II, Alpha 9 III Firmware Updates

Published: January 15, 2024 Updates include shooting function improvements and additional support for the Camera Authenticity Solution Sony announces new firmware updates for Alpha 1 ...

Written by

Brian Smith

Photo Gear

Sony mocopi Pro Kit Redefines Full-Body Motion Capture for Professionals

Published: January 7, 2025 Sony Electronics announces the mocopi Pro Kit, an advanced motion capture solution designed to empower creators across industries, including animation, gaming, ...

Written by

Brian Smith

Sony-Alpha-1-II_Dynamic-Range-Photons2Photos

Cameras

Sony Alpha 1 II Sensor Tests Show Slightly Improved Dynamic Range

Published: December 26, 2024 Photons to Photos analysis of DxOMark sensor test data reveals Sony Alpha 1 II shows slightly improved dynamic range compared to ...

Written by

Brian Smith

Lenses

Sigma Issues 24-70mm F2.8 DG DN II Lens Recall

Published: December 19, 2024 Sigma issued the following statement: To our valued SIGMA 24-70mm F2.8 DG DN II | Art customers We sincerely appreciate your ...

Written by

Brian Smith