Hilarious Commercial for Sony RX100 IV

Here’s a hilarious commercial from Thailand for Sony RX100 IV (and extremely true). Thanks to my pal and fellow Sony Artisan Jeremy Chan for sharing this!!! Enjoy…

Order Sony RX100 IV (cameraman not Included)

Sony Announces Updated FX3A Cinema Camera

May 8, 2025 No Comments

Published: May 8, 2025 Sony announces FX3A Cinema Camera with minor hardware updates: • LCD screen resolution upgrade: from 1.44 million dots to 2.36 million

Tale of the Tape: Sony FE 50-150mm F2 GM -vs- FE 70-200mm F2.8 GM II

April 25, 2025 No Comments

Published: April 25, 2024 Here’s how the specs compare between the Sony FE 50-150mm F2 GM and Sony FE 70-200mm f/2.8 GM OSS II lenses.

Sony Releases a7S III Firmware Update 4.00

April 24, 2025 No Comments

Published: April 24, 2025 Sony has released a7S III Firmware Update 4.00 with major improvements to Shooting & Playback and FTP Transfer & Network functions.