Blog

Sony Releases a7S III Firmware Update 5.01

Published: June 21, 2026 Sony a7S III Firmware Update 5.01 fixes an issue where part of the green frame indicating the AF status was not displaying properly when using the Expand Spot feature and also improves the overall operational stability of the camera Applicable Model ILCE-7SM3 Benefits and Improvements • ...

June 21, 2026

Cameras

Sony RX1R III Available for Pre-Order NOW!

Published: July 15, 2025 The eagerly anticipated third-generation Sony RX1R III, featuring a 61-megapixelI 35 mm full-frame Exmor R™ CMOS image sensor, the latest BIONZ ...

Written by

Brian Smith

Camera Announcements

Sony Announces RX1R III Flagship Full-Frame Premium Fixed Lens Compact Camera

Published: July 15, 2025 Sony Electronics Inc. announces the eagerly anticipated third-generation RX1R III, featuring a 61-megapixelI 35 mm full-frame Exmor R™ CMOS image sensor, ...

Written by

Brian Smith

Lens Announcements

Samyang Announces Prima Series Lightweight FE Lenses

Published: July 15, 2025 Samyang announces their Prima Series of lightweight full frame autofocus lenses aimed as an entry “first lens” featuring compact and lightweight ...

Written by

Brian Smith

Sony-High-Speed-Large-Capacity-CFExpress-A

Photo Gear

Sony Introduces High-Speed, Large Capacity CFexpress Type A Memory Cards & Reader Compatible with CFexpress 4

Published: July 9, 2025 Sony Electronics Inc. is launching CFexpress Type A cards for its Cinema Line and Alpha mirrorless interchangeable lens cameras: the CEA-G1920T ...

Written by

Brian Smith

Software & Firmware

Sony Announces ‘Camera Verify’ Feature for Camera Authenticity Solution for News Organizations

Published: June 26, 2025 Beta Feature Enables External Sharing of Image Authenticity Information via Dedicated URL SAN DIEGO, June 26, 2025 – Sony Electronics announces ...

Written by

Brian Smith

Venus-Optics-Laowa-12mm-F2-8-Lite-Zero-D-AF-lens

Lens Announcements

Venus Optics Announces Laowa 12mm f/2.8 Lite Zero-D AF Fullframe E-Mount Lens

Published: June 26, 2025 Venus Optics Laowa 12mm f/2.8 Lite Zero-D MF Lens ($699) pairs Zero-D design with an ultra-wide 122° field of view on ...

Written by

Brian Smith

Cameras

David Lynch’s Sony a7R II & a7S II Camera Kit Sells for $9,100

Published: June 20, 2025 David Lynch’s Sony a7R II & a7S II Camera Kit sells for $9,100 at Julien’s Auction of The David Lynch Collection. ...

Written by

Brian Smith

Lenses

Rollei Announces AF 85mm F1.8 Fullframe E-Mount Lens

Published: June 11, 2025 Rollei is back! The Rollei AF 85mm F1.8 Fullframe E-Mount Lens is available for pre-order for 299 € offering sharpness along ...

Written by

Brian Smith

Software & Firmware

Sony Releases a6700 Firmware Update 2.00

Published: June 10, 2025 Benefits and Improvements • Increases the maximum number of images that can be recorded in one folder to 9,999 • Improves ...

Written by

Brian Smith