Blog

Sony Introduces Fifth Generation RX10 V All-in-One Super Zoom Camera for Travel, Wildlife and Sports Photography

Published: July 9, 2026 The wait is finally over. Sony has unveiled the much sought after successor to their legendary RX10 bridge camera, the RX10 V ($2,299 from B&H Photo | Amazon | Sony), the fifth generation of its RX10 all-in-one camera series. A single body covers wide-angle to super-telephoto ...

July 9, 2026

Software & Firmware

Sony Releases Alpha 1 II Firmware Update 3.00

Published: July 30, 2025 Sony releases Alpha 1 II Firmware Update 3.00 packed with new features. Applicable Model This information is for the following models: ...

Written by

Brian Smith

Cameras

Sony RX1R III Available for Pre-Order NOW!

Published: July 15, 2025 The eagerly anticipated third-generation Sony RX1R III, featuring a 61-megapixelI 35 mm full-frame Exmor R™ CMOS image sensor, the latest BIONZ ...

Written by

Brian Smith

Camera Announcements

Sony Announces RX1R III Flagship Full-Frame Premium Fixed Lens Compact Camera

Published: July 15, 2025 Sony Electronics Inc. announces the eagerly anticipated third-generation RX1R III, featuring a 61-megapixelI 35 mm full-frame Exmor R™ CMOS image sensor, ...

Written by

Brian Smith

Lens Announcements

Samyang Announces Prima Series Lightweight FE Lenses

Published: July 15, 2025 Samyang announces their Prima Series of lightweight full frame autofocus lenses aimed as an entry “first lens” featuring compact and lightweight ...

Written by

Brian Smith

Sony-High-Speed-Large-Capacity-CFExpress-A

Photo Gear

Sony Introduces High-Speed, Large Capacity CFexpress Type A Memory Cards & Reader Compatible with CFexpress 4

Published: July 9, 2025 Sony Electronics Inc. is launching CFexpress Type A cards for its Cinema Line and Alpha mirrorless interchangeable lens cameras: the CEA-G1920T ...

Written by

Brian Smith

Software & Firmware

Sony Announces ‘Camera Verify’ Feature for Camera Authenticity Solution for News Organizations

Published: June 26, 2025 Beta Feature Enables External Sharing of Image Authenticity Information via Dedicated URL SAN DIEGO, June 26, 2025 – Sony Electronics announces ...

Written by

Brian Smith

Venus-Optics-Laowa-12mm-F2-8-Lite-Zero-D-AF-lens

Lens Announcements

Venus Optics Announces Laowa 12mm f/2.8 Lite Zero-D AF Fullframe E-Mount Lens

Published: June 26, 2025 Venus Optics Laowa 12mm f/2.8 Lite Zero-D MF Lens ($699) pairs Zero-D design with an ultra-wide 122° field of view on ...

Written by

Brian Smith

Cameras

David Lynch’s Sony a7R II & a7S II Camera Kit Sells for $9,100

Published: June 20, 2025 David Lynch’s Sony a7R II & a7S II Camera Kit sells for $9,100 at Julien’s Auction of The David Lynch Collection. ...

Written by

Brian Smith

Lenses

Rollei Announces AF 85mm F1.8 Fullframe E-Mount Lens

Published: June 11, 2025 Rollei is back! The Rollei AF 85mm F1.8 Fullframe E-Mount Lens is available for pre-order for 299 € offering sharpness along ...

Written by

Brian Smith