Blog
Rollei Announces AF 85mm F1.8 Fullframe E-Mount Lens
Published: June 11, 2025 Rollei is back! The Rollei AF 85mm F1.8 Fullframe E-Mount Lens is available for pre-order for 299 € offering sharpness along with creamy bokeh, modern technology and a look that clearly distinguishes itself from digital smoothness 85 mm portrait focal length – natural proportions without distortion ...
June 11, 2025
Sony Announces FE 400-800mm F6.3-8 G OSS Super Telephoto Zoom Lens
February 26, 2025
1 Comment
Published: February 26, 2025 Sony announces the FE 400-800mm f/6.3-8 G OSS Lens (3,299), its longest-range full-frame E-Mount lens to date, setting a new benchmark ...
Read More →
Sony Announces FE 16mm f/1.8 G Ultra-Wide Prime Lens
February 26, 2025
1 Comment
Published: February 26, 2025 Sony announces the FE 16mm f/1.8 G lens ($799) an ultra-wide full-frame E-Mount prime lens with a compact, lightweight build. Delivering ...
Read More →
Zeiss Announces Otus 50mm F1.4 & 85mm F1.4 E-mount Lenses
February 25, 2025
No Comments
Published: February 25, 2025 Zeiss announces Otus ML 50mm f/1.4 ($2,499) and Otus ML 85mm f/1.4 ($2,999) lenses providing unparalleled optical quality with a modernized ...
Read More →
Sigma Announces 300-600mm F4 DG OS Sports Lens
February 24, 2025
1 Comment
Published: February 24, 2025 Sigma 300-600mm F4 DG OS Sports Lens ($5,999) combines the reach, speed and optical quality of a super-telephoto prime with the ...
Read More →
Sony Creators’ Cloud Adds Direct Transfer to Google Drive or Adobe Lightroom
February 4, 2025
No Comments
Published: February 4, 2025 Sony updates Creators’ Cloud, enhancing Creators’ App to streamline content management for creators with new automated cloud transfer options. Based on ...
Read More →
Lowest Price Ever on Sony Alpha 1 in Latest Sony Deals
January 31, 2025
No Comments
Published: January 31, 2025 Get the Lowest Price Ever on Sony Alpha 1 and many more savings in the latest Sony Deals on Cameras and ...
Read More →
Sony FDA-EP21 Eyepiece Compatibility List
January 21, 2025
No Comments
Published: January 21, 2025 The new deeper Sony FDA-EP21 Eyepiece included with Alpha 1 II is compatible with the following Sony cameras: Alpha 1, Alpha ...
Read More →
Coming Soon! Sony Alpha 1, Alpha 1 II, Alpha 9 III Firmware Updates
January 15, 2025
No Comments
Published: January 15, 2024 Updates include shooting function improvements and additional support for the Camera Authenticity Solution Sony announces new firmware updates for Alpha 1 ...
Read More →
Sony mocopi Pro Kit Redefines Full-Body Motion Capture for Professionals
January 7, 2025
1 Comment
Published: January 7, 2025 Sony Electronics announces the mocopi Pro Kit, an advanced motion capture solution designed to empower creators across industries, including animation, gaming, ...
Read More →
Sony Alpha 1 II Sensor Tests Show Slightly Improved Dynamic Range
December 26, 2024
No Comments
Published: December 26, 2024 Photons to Photos analysis of DxOMark sensor test data reveals Sony Alpha 1 II shows slightly improved dynamic range compared to ...
Read More →
Sigma Issues 24-70mm F2.8 DG DN II Lens Recall
December 19, 2024
4 Comments
Published: December 19, 2024 Sigma issued the following statement: To our valued SIGMA 24-70mm F2.8 DG DN II | Art customers We sincerely appreciate your ...
Read More →
Sony FE 28-70mm F2 GM Lens In-Stock NOW!
December 18, 2024
No Comments
Published: December 18, 2024 The Sony FE 28-70mm F2 GM Lens is In-Stock NOW! Order Sony FE 28-70mm F2 GM Lens from B&H Photo | ...
Read More →