Save Big on Hasselblad APS E-Mount Lenses!

Sony-a7R-V-Firmware-2-02

Sony Releases a7R V Firmware Update 2.02 with Multiple Bug Fixes

Published: March 27, 2024 Sony a7R V Firmware Update 2.02 adds multiple bug fixes via the memory card firmware update process. Benefits and Improvements •

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Sigma Announces Ultra-Fast 50mm f/1.2 DG DN Art Lens

Published: March 26, 2024 Sigma 50mm f/1.2 DG DN Art Lens ($1,399) is the lightest in its class and the brightest in Sigma’s 50mm prime

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Voigtlander Nokton 50mm f/1.0 Aspherical GA Lens for Sony E Available for Preorder

Published: March 21, 2024 Voigtlander Nokton 50mm f/1.0 Aspherical GA Lens for Sony E is available for preorder now for $1,899 with expected availability on

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5 thoughts on “Save Big on Hasselblad APS E-Mount Lenses!”

    1. Aside from Canon, the entire photo universe refers to APS as a 1.5x crop.

      Canon refers to their 1.6x crop sensors as APS-C and their discontinued 1.3x crop sensors as APS-H.

      In real-world terms APS refers to 1.5x crop.

  1. couple of the reviews on B and H say “does not have the hybrid/phase detection focus” like the Sony version of the lens. is there any way to confirm that and should I just pony up for the Sony version at $249?

    1. Once again, this lens is made by Sony and it’s identical to the Sony version which was designed for the original Sony NEX-3 and NEX-5 before Phase-Detection was available for E-mount cameras. Either version will function the same.

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